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  • Online Study
  • Start: 03 Jul 2023
  • 6 months (excluding onboarding)
  • $12,850

A combination of technical, business and real-world skills

The demand is high for digital marketing experts who are confident in using data to design and develop strategies that reach the customer - in a way that speaks to them - while also fueling business growth.

This Career Accelerator is co-designed with experts at Melbourne Business School, top industry leaders like Semrush Academy with a proven track record in digital marketing, and specialist employers in the digital economy to ensure that industry demand is met and that advance your career.

The multi-course program introduces industry-proven frameworks and techniques, with a strong emphasis on applying those frameworks and techniques to solve problems in authentic, real-world business scenarios.

Who should enrol

Whether you’re looking to step into a marketing leadership position or build a comprehensive understanding of digital marketing to diversify your skill set, this Career Accelerator aims to equip you with the tools you need to make an impact.

Why study the Digital Marketing: Analytics and Strategy Career Accelerator


A holistic approach to career-driven education integrates technical competencies, applied knowledge, human skills and a growth mindset.



Developed by a world-leading business school in collaboration with top tech companies and employers to ensure outcomes align with industry demand.



As part of a smaller student group, you'll benefit from intimate networking opportunities and focused attention from your Success Team and Career Coach.


The Career Accelerator model allows us to collaborate with leaders on the ‘other side’ of education — employers who experience the results of learning — to ensure our programs deliver job outcomes aligned with their expectations of work-ready abilities.

Ping Xiao
Associate Professor of Marketing, Melbourne Business School

Ping Xiao

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